Trade-offs of changing blog titles

  • Unknown's avatar

    I wondered if some of the experienced bloggers out there might lend me their expertise on an issue.

    My blog has been growing rapidly over the course of the last year. I have always used a different title (Running Wild with Coach Joe) for the blog than the wordpress name (coachjoeenglish.wordpress.com). I’m considering changing the blog title to something a little bit more grown up (like Running News and Comment).

    A few people search for my blog by its title, but I think this is small number of people. Most people find my blog through the post titles themselves, which tend to be quite descriptive.

    I wondered what trade-offs there might be in changing a blog title?

    Are there considerations with the search engines in how they report results from the blog?

    How long does it take for a search engine like Google to start reflecting the change?

    Thank you to any of you with advice.

    Joe

  • Unknown's avatar

    It won’t really change your status on Google or Technorati, as they are primarily link-focused and none of your links will change. The biggest effect is on your regular readers, who will wonder about the change. If I were you, I’d do an ambivalence-laced post and ask what they think. The ones who do care will tell you, and to the ones that don’t care, it’ll be a heads-up.

  • Unknown's avatar

    Thank you for that information.

    Do you have any idea how long it takes for a new blog title to propogate to the search engines?

    I tried changing the title as an experiment last week and I noticed that my current title was still coming up even after the change.

    Thanks!
    Joe

  • Unknown's avatar

    FWIW I’ve changed my blog titles and seen the changes propagate within 2 days in one case and take a week to propagate in another case. I do not know whether this had any bearing on the propagation or not but, in the first case, I manually pinged every post I published both at Technorati and at pingoat. In the second case, I didn’t.

  • Unknown's avatar
  • Unknown's avatar

    You’re welcome. :) Maybe other bloggers have experiences to share too.

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