Wordads results for July

  • Unknown's avatar

    Its the 32st of August now and no results for the previous month. This is my first time using it, so I just want to know if its either late or I am doing something wrong.

    The blog I need help with is: (visible only to logged in users)

  • Hi there,

    It can take up to 45 days after the end of a particular month before earnings for that month are made available, so it’s normal that you are not seeing earnings for July yet.

    Additionally, reporting & payment processing will be delayed this month while we work to upgrade our system for reporting earnings and generating payments. In the future, this will provide reporting and payments on a more reliable schedule.

  • Unknown's avatar

    Hi kokkieh,

    Its not true, up to now my earnings were always posted within the following month. Also your FAQ state that they will be posted within the following month. I don’t mind if your report them later, I just do not understand why you don’t communicate changes in your policy. Especially if you are upgrading your reporting system and you know that there will be a delay, why don’t you simply put a notification on your website? I suppose many wordads users wonder why their earnings haven’t been posted yet!

    Best,
    ad from economictheory.blog

  • Hi @isidorebeautrelet, actually we have had some fluctuation in report dates in the past, though I’m glad to hear you’ve never experienced that. We’ll have reports posted soon, and I’ve passed along a suggestion to post a notice. Thanks!

  • Unknown's avatar

    Can you give an estimate for ‘soon’? A few days? two weeks?

  • Unknown's avatar

    In the future, this will provide reporting and payments on a more reliable schedule.

    I just want to confirm, does this mean that there’ll be reported around the end of the next month always? Or is it referring to a system in which daily earnings are posted? Thank you. :)

  • Hi @torres126,

    I just want to confirm, does this mean that there’ll be reported around the end of the next month always? Or is it referring to a system in which daily earnings are posted?

    Our developers are still working on it. All I can say is that the reports on earnings will be available sooner and on a more strict schedule.

  • Unknown's avatar

    Okay, sounds good, thank you! :)

  • Unknown's avatar

    Hi, Fstat. My earnings for July are appearing now, but, strangely enough, they are quite low for what I expected (specially comparing to the previous months). Also, the numbers appeared yesterday, and then they disappeared misteriosly. Now, they appeared again.
    Can you please take a look at the problem?
    I’m quite confused since all the messages here are saying that the earnings have not been released yet. In my case they have – but the earnings are strangely low and they appeared, suddenly disappeared and then came back. I thought it has something to do with the problems WordPress are facing with the upgrade you mentioned.

  • Unknown's avatar

    Hi! Same here, my July earnings are online now. They are extremely low as well. Already in June earnings per views dropped considerably, now July was even worse! Did something happen that earnings dropped by that much?

    The blog I need help with: economictheory.blog

  • Unknown's avatar

    Extremely disappointed in my earnings too…I completely understand how things fluctuate, but to such a large extent? Not once in my time with WordAds have I seen something like this.

  • Unknown's avatar

    Hi all,

    I wanted to take a moment to address those who have mentioned a drop in earnings for July. As many of you know our advertisers bid on your content in real-time. The amount advertisers are willing to pay to run ads on an individual site at a given time fluctuates from month-to-month.

    In addition to the general ebb-and-flow of the ad industry, we are also seeing a decrease in revenue in some markets as a result of the GDPR. For example, site visitors must click to allow cookies before seeing advertisements on your sites.

    Many browsers are also defaulting to privacy protection and ad blocking extensions are becoming more prevalent which is also a contributing factor to a decrease in revenue.

    I know that earning less than expected on advertising can come as a shock. The best advice I can give is to keep writing great content and build an audience.

  • Unknown's avatar

    Hi @bdukes,

    wanted to take a moment to address those who have mentioned a drop in earnings for July. As many of you know our advertisers bid on your content in real-time. The amount advertisers are willing to pay to run ads on an individual site at a given time fluctuates from month-to-month.

    I’m completely appreciative of this, but to such a large extent? I think that’s the main thing which a lot of people including myself are struggling to get around. June’s earnings weren’t great, but July’s seem extremely disappointing. It just doesn’t feel like the natural fluctuation of what advertisers pay can be that damaging, especially when comparing it to other months.

    In addition to the general ebb-and-flow of the ad industry, we are also seeing a decrease in revenue in some markets as a result of the GDPR. For example, site visitors must click to allow cookies before seeing advertisements on your sites.


    @jonburke
    said something similar last month, and I’m sure it’s been repeated more than just that, but it’s hard to believe this is the root reason on why earnings are so low. The vast majority of my visits in July from the US than the next European country (almost 6X the amount in fact). I’m sure this is similar for other people too.

    Many browsers are also defaulting to privacy protection and ad blocking extensions are becoming more prevalent which is also a contributing factor to a decrease in revenue.

    I don’t think anyone is complaining about the amount of adverts shown, as whether or not an ad blocking extension is used is out of your control. I think what everyone is unhappy about, including myself, is the revenue for the amount of impressions received. An impression, according to the earnings page, does not include the following:

    A visitor is using an ad blocker, preventing ads from showing.

    Therefore, it doesn’t seem relevant that the GDPR or the rise in ad-block is being SO damaging towards earnings.

    The best advice I can give is to keep writing great content and build an audience.

    In my particular case, for my blog, July was an all time peak. Doesn’t really help the absolutely disappointing ratio between impressions and revenue though.

    Thank you.

  • It’s all determined by how much advertisers are willing to pay for your space. If fewer advertisers are bidding for your space in a given month, due to whatever reasons (traffic variations, content they don’t think goes well with their product, or even just a lull in advertising spend) you’ll see a difference.

    Brooke’s advice is best: write to keep your audience engaged and interested, and the ads are more likely to follow.

    You’re also welcome to seek out advertisers and bring in ads that are specific to your content if it would help you.

  • Unknown's avatar

    Disappointing, but I understand what you mean, and I guess it’s not really your fault. I don’t suppose it’s possible to find out the specific reasons for each blog per request? It’s just really surprising this has happened to so many blogs in such a short period of time. Thank you! :)

  • @torres126, do you mean contacting each advertiser and asking them why they chose to advertise on one blog over another? We don’t really do that.

  • Unknown's avatar

    @supernovia I was wondering in general, because this seems to have affected multiple blogs, so I’m guessing there was a similarity of issues. Sadly, a larger audience (suggesting a more intrigued one) which was my peak in July didn’t improve the impressions-revenue ratio.

    If I’m understanding you and @bdukes correctly, I guess there’s not much more WordPress.com or bloggers can do to increase the ratio between impressions and revenue, other than to create more original content to try and gather higher impressions? Is this correct?

  • That’s right. I mean, if it helps, try to put yourself in the advertisers shoes. What would make them want to pay to put ads on your site? Does your audience fit what they’re selling? Is your traffic predictable? Does your content reflect well on their brand? Etc.

  • Unknown's avatar

    It’s difficult because it seems every blog had a sudden drop in ratio, but that clarifies a lot, thank you. :)

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