aramshaw
| Forum role | Member since | Last activity | Topics created | Replies created |
|---|---|---|---|---|
| Member | Nov 4, 2009 (16 years) |
- | 1 | 2 |
- Forum role
- Member
- Member since
Nov 4, 2009 (16 years)
- Last activity
- -
- Topics created
- 1
- Replies created
- 2
Bio
Adam possesses nearly twenty years of experience in senior executive roles with global and local organizations. A natural strategist, he has a developed a deep knowledge of customer, financial and data analysis.
As the co-founder and Director of Genroe, Adam has been responsible for the creation and implementation of customer-centric strategies and measurements. Adam has led Genroe to become a successful marketing and strategy consultancy, with his clients including the Commonwealth Bank of Australia, National Australia Bank, QBE, IAG, AMP and MBF.
Prior to his founding Genroe, Mr. Ramshaw held various roles in marketing and general management, including his roles as Managing Director at a successful software company and as Head of Corporate Financial Planning and Strategy for Scitec, Ltd. In addition, Adam has held a variety of senior-level roles with Honeywell, at their offices in Australia and the US.
In addition to his role at Genroe, Adam is also widely respected on the international and domestic speaking circuit for his expertise in customer strategy, econometrics, data analysis and customer-driven financial modelling. He holds a Bachelor's Degree in Engineering, as well as an MBA from the Macquarie Graduate School of Management, and is often a guest lecturer for the Master's program at FINSIA (Financial Services Institute of Australasia).