avitasgroomingclub
avitasgroomingclub
| Forum role | Member since | Last activity | Topics created | Replies created |
|---|---|---|---|---|
| Member | Sep 13, 2015 (10 years) |
- | 1 | 0 |
- Forum role
- Member
- Member since
Sep 13, 2015 (10 years)
- Last activity
- -
- Topics created
- 1
- Replies created
- 0
Bio
Avitas means “life” and best describes the mission of our company, which is to provide exceptional products for men looking to get back to the basics of shaving. The concept of Avitas Care Products began 18 years ago when founder and new mother at the time, was in desperate search of natural products for her new born son who was diagnosed with a mild case of eczema. As a child, she was fascinated by the stories of Madam C.J. Walker and Mary Kay Ash, as well as other strong women, whose resilience and determination proved to be the driving force behind their successful businesses. Inspired by their strength and desire to go against the grain, she spent years developing the perfect recipe for soaps, creams and other care products.
Pressed for time one morning and out of shaving cream, her husband used a special blend of her liquid soap. Suffering from razor bumps and ingrown hairs for over 23 years, he was amazed by how quickly the formula improved his skin. Curious to see if other men would have the same affects, he gave a few bottles to friends and barbers, and they had amazing results. Realizing the benefits of the formula, the husband and wife team began their quest to learn more about the male grooming industry and to their surprise they found a huge gap in the industry as few companies catered to men of color.
Suffering from a skin irritation called Pseudofolliculitis barbae (scientific name for "razor bumps"), close to 80% of African American men are plagued with this problem. Globally, nearly 50% of men of all ethnicities suffer from the same condition and the numbers continue to grow as the millennials become of age and enter the market. Afraid of increasing razor bumps through the act of by wet shaving, many men of color settle for using electric razors and chemically treated shaving creams, which are unhealthy, and can damage the skin. As a $7 billion a year industry in the U.S. alone, men are given very few options for natural products, until now.
Highly fortified in Omega 3, 6, 9, vitamin C,B, and E, our natural products are infused with THC free hemp seed oil, which is known for locking in moisture and quickly absorbing into the skin. Vegan, biodegradable, free of any harsh chemicals, petroleum, and alcohols, Avitas products help empower men by giving them the grooming tools they need to take control of their skin, and reduce ingrown hairs and razor bumps with natural, healthy ingredients.
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