fixturescloseup

Forum role	Member since	Last activity	Topics created	Replies created
Member	Jun 11, 2009 (17 years)	-	18	13

Forum role: Member
Member since: Jun 11, 2009 (17 years)
Last activity: -
Topics created: 18
Replies created: 13

Bio

Trion Industries, Inc. Marketing Communications Manager Planned and executed 6-figure advertising budgets; creative direction of print advertising that consistently scores among the best read and remembered in my industry; responsible for concept, content and copy for an ADDY Award Winning web site; and conceptualized and implemented 500% increase in catalog offerings. Trion is the world's leading manufacturer of display and scanning hooks and is rated among the top-50 North American Retail and Point-of-Purchase fixture makers by Visual Merchandising and Store Design Magazine, Display and Design Ideas Magazine and Creative Magazine. Product lines include shelf management systems, cooler and freezer merchandising systems, storewide labeling systems, anti-theft and security fixtures, bar merchandisers, sign systems and display and scanning hooks. FixturesCloseUp.com Site Curator and Professional Blogger Responsible for site design; navigation; categories, tags, keywords and search; copywriting and creative content; photography and retouching; Press Releases, Social Media, Sharing and site promotion. The Fixtures Close Up® blog is a pictorial inventory of unique or otherwise interesting small-scale fixtures seen across the entire range of retailing. The site has a Klout Score of 41 putting it in the top 50% of Social Media influence, even though it serves only a narrow retail fixtures niche. Just as a city-scape is built up of individual bricks, beams and boards, so a store is constructed of many small-scale fixtures that combine to help create the selling-floor environment. Many of these small elements are unsung heros in creating an effective, functional, appealing merchandising space for goods. Because of the wide-ranging creativity of designers, similar display problems are often solved in unique ways. This site attempts to document these varying solutions … and provide a source of ideas and inspiration for additional new solutions.