francishafer
francishafer
| Forum role | Member since | Last activity | Topics created | Replies created |
|---|---|---|---|---|
| Member | May 3, 2022 (4 years) |
3 years | 1 | 0 |
- Forum role
- Member
- Member since
May 3, 2022 (4 years)
- Last activity
- 3 years
- Topics created
- 1
- Replies created
- 0
Bio
Art Director/Sr Graphic Designer with 20 years of B2C and B2B experience in digital branding. I’m expert at translating brand strategies into intrusive web and print creative, which sells products and services, while building brand image. Everything that I produce has a high sense of aesthetic.
I am a skilled in InDesign, Photoshop, Illustrator and typography for print and digital assets.
Last 2 years freelance designer engaging print marketing collateral and web digital graphics for Rosica.com, Doctors Preferred, Freeman Scott Print, and Advanced Business.
10 years experience, I worked for the leading supplier of products and services to the live entertainment and events industries. Over the course of several years, I elevated their brand image through the production of media elements such as a 400-page catalog, several web sites, print advertising, online advertising, logos, blog posts, email ads, videos, trade show collateral, swag, POP displays, and social media. The end result was the company winning projects from more prestigious and higher spending clients such as The Academy Awards, Broadway Theatres, Radio City Music Hall, San Jose Opera and hundreds more similar organizations. It helped to double company revenues to over $100M over the course of my tenure.
I believe my unique design experience and unbridled passion for entertainment, hotel, travel, and Fortune 500 companies would greatly contribute to your companies creation of high-quality branding, marketing, and social content.
SKILL HIGHLIGHTS
Redesigned an eCommerce website
Marketing communications/design development/production
Wireframe/editing
Website design in Photoshop
Mobile design in Photoshop
Developing skills and expertise in appropriate software
Used Adobe CC, InDesign, PhotoShop, Adobe Scene 7 daily
Basic knowledge of HTML
Problem solving
Communication skills
Digital management
Content development
Exhibit designer
Logo designer
Photo stylist
Photography
Digital retouching and image editing
Typography expert
Working as part of a multidisciplinary team
https://www.behance.net/francishaf0084
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