jessierogerssf
| Forum role | Member since | Last activity | Topics created | Replies created |
|---|---|---|---|---|
| Member | Nov 11, 2015 (10 years) |
- | 1 | 0 |
- Forum role
- Member
- Member since
Nov 11, 2015 (10 years)
- Last activity
- -
- Topics created
- 1
- Replies created
- 0
Bio
Hi, I'm Jessie. I am a creative and engaged Marketing Professional with more than 18 years of experience. My wealth of hands-on experience includes Customer Acquisition, Loyalty, and Retention with a focus on eCommerce and premium digital products. As a strategic thinker and strong tactical performer, my real satisfaction comes from driving results, always with a focus on ROI and scalability.
I have overseen a breadth of multi-channel marketing programs, including social and digital media, mobile, print collateral and direct mail, retail merchandising and point of sale, outdoor, and broadcast. I have also managed numerous events, conferences, and tradeshows from planning through execution.
As a manager, I am a collaborative leader who enjoys providing mentorship and development opportunities for my teams, and I strive to bring out their best work through supportive coaching.
My background includes both B2B and B2C success. My skills include strategic planning, tactical execution, creative development and production, copywriting, product marketing, research, advertising, international marketing, affiliate and partnership programs, sales and business development, and large-scale event management.