lexiswill17
| Forum role | Member since | Last activity | Topics created | Replies created |
|---|---|---|---|---|
| Member | Aug 11, 2019 (6 years) |
- | 1 | 0 |
- Forum role
- Member
- Member since
Aug 11, 2019 (6 years)
- Last activity
- -
- Topics created
- 1
- Replies created
- 0
Bio
I am a self-motivated and results-driven communications and management professional with extensive experience across multiple industries. Specializing in digital marketing, web development, digital media management, and education, I have successfully built and executed digital marketing campaigns that have led to increased user engagement, brand visibility, and business growth.
With a strong academic foundation in Communications and Journalism (Master's and Bachelor's degrees), my expertise spans SEO, SEM, social media management, email marketing, content creation, and web development (WordPress). I have worked with top organizations, including Motorola Ghana and Computerlabs Ghana, where I led initiatives that improved website performance, boosted social media engagement by up to 40%, and cultivated strong relationships with key media outlets.
As a digital marketing lecturer and facilitator, I am passionate about empowering others through education. I have taught over 1,500 professionals and aspiring marketers, focusing on practical digital marketing techniques that drive success. Additionally, I volunteer with organizations in Ghana to mentor young women in digital marketing, helping them leverage these skills to create social change.
Key Highlights:
Digital Marketing Strategy: developed and managed high-impact digital marketing campaigns that resulted in a 25% increase in user engagement and a 30% increase in website traffic.
Web Development: Expertise in building and maintaining WordPress websites, improving user experience, and reducing bounce rates by up to 20%.
Education & Mentorship: Facilitated workshops for over 200 young female entrepreneurs, resulting in a 15% increase in their business reach and a 90% satisfaction rate.
Leadership: Proven leadership in various roles, including as a Course Representative and Vetting Committee Chairman at the Ghana Institute of Journalism.
I am always open to connecting with professionals and organizations who are passionate about digital innovation, education, and social change.