prmatterspr
prmatterspr
| Forum role | Member since | Last activity | Topics created | Replies created |
|---|---|---|---|---|
| Member | Jun 4, 2010 (16 years) |
- | 2 | 3 |
- Forum role
- Member
- Member since
Jun 4, 2010 (16 years)
- Last activity
- -
- Topics created
- 2
- Replies created
- 3
Bio
Over 20 years' experience in PR, communications and copywriting in different industries. I'm a member of the UK's National Union of Journalists and abide by its code of conduct.
I believe PR is about reputation management. In other words, the protection and growth of a reputation by building relationships with those whom matter most to an organisation.
A great reputation is built upon integrity, transparency and meaningful, compelling content.
I hate spin, but I do love books and all things cultural.
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