rebeccarigal
rebeccarigal
| Forum role | Member since | Last activity | Topics created | Replies created |
|---|---|---|---|---|
| Member | Jan 26, 2011 (15 years) |
- | 2 | 0 |
- Forum role
- Member
- Member since
Jan 26, 2011 (15 years)
- Last activity
- -
- Topics created
- 2
- Replies created
- 0
Bio
Rebecca McQuigg Rigal is a trend analyst, consultant and writer living in Los Angeles. As the Arts & Culture Ambassador and category advisor for the Pepsi Refresh Project throughout 2010 and beyond, she has been instrumental in the ideation, implementation and management of Pepsi Co.’s ground-breaking corporate social responsibility initiative. Prior to collaborating with GOOD Projects on Pepsi Refresh, McQuigg Rigal worked as a trend forecaster and consumer research executive at The Intelligence Group, a division of Creative Artists Agency. Rebecca’s expertise crosses a variety of industries including pop culture, consumer attitudes, new media, impact marketing, corporate social responsibility, sustainability, arts and entertainment, health and wellness, and fashion and retail. Rebecca contributes to a variety of magazines, newsletters, and trade publications including: GOOD/GOOD.is, C Magazine, iMedia’s Entertainment Spot, Lipsticktracez.com, and was selected by MySpace and The Wall Street Journal to cover the 2009 World Economic Forum in Davos, Switzerland, as a citizen journalist and blogger.
http://www.linkedin.com/in/rebeccamcquiggrigal
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