sandraanncarter

Forum role	Member since	Last activity	Topics created	Replies created
Member	Nov 4, 2008 (17 years)	-	1	0

Forum role: Member
Member since: Nov 4, 2008 (17 years)
Last activity: -
Topics created: 1
Replies created: 0

Bio

Sandy Carter is and Author and IBM General Manager, Ecosystem Development and Social Business Evangelist. In this role, she is responsible for setting the direction for IBM’s Social Business initiative, working with companies who are becoming Social Businesses, and being the evangelist for the concept and best practices around Social Business. The views on this blog represent my opinions! Prior to her current position, Sandy was VP, SOA, BPM and WebSphere Strategy, Channels and Marketing. Under her leadership, IBM’s service oriented architecture (SOA) marketing efforts resulted in 70 percent market share for SOA. In addition, IBM WebSphere® became a market leader and has received more than 34 industry awards. Fast Company named Ms. Carter one of the most influential women in technology. Ms. Carter is the best selling author of two books, “The New Language of Business: SOA & Web 2.0”, which won the Platinum MarCom Award in 2008, and “The New Language of Marketing 2.0: Social Media”, which won the Silver MarketingSherpa award in 2009. She is an avid social media evangelist leading an award winning marketing team to over 24 awards, and is one of the top Bloggers and Twitter-ers in IBM. Sandy received a MarCom award for her blogger and Twitter communities. She is on the board of the Forrester CMO Council, WITI (Women in Technology International) Executive Advisory Council, and the Corporate Board of the International Child Art Foundation. She also serves as a Board Member of the Grace Hopper Industry Advisory Committee. She is an active member of the Marketing Focus Advisory Council; the Chief Marketing Officer (CMO) Inner Circle, the American Management Association (AMA), and the Society of Women Engineers (SWE). She was honored in 2008, and previously in 2005, with the AIT United Nations Member of the Year award for helping developing countries in the area of technology. Ms. Carter is the Lead IBM Partnership Executive at Duke University, and is listed in Madison’s Who’s Who. Ms. Carter holds a Bachelor of Science degree in math and computer science from Duke University and an MBA from Harvard, and is fluent in eight programming languages. She received a patent for developing a methodology and tool to help customers create a technology deployment path in automation of their IT processes.