shimantika
| Forum role | Member since | Last activity | Topics created | Replies created |
|---|---|---|---|---|
| Member | Apr 10, 2014 (12 years) |
- | 1 | 0 |
- Forum role
- Member
- Member since
Apr 10, 2014 (12 years)
- Last activity
- -
- Topics created
- 1
- Replies created
- 0
Bio
I started my career communications as a non-engineer in an engineering-dominated, metallurgical firm. My responsibility was to create easy to understand, relatable communication for the company's corporate audience which did not always comprise engineers.
The assignments I've worked on throughout my career, have reinforced the lessons I learnt at my first job - to view communication from the audience's perspective, free from the inherent biases and assumptions of business owners and line managers.
I add value by creating communication that is relatable and therefore engaging for the audience who does not necessarily share the perspective, or professional background of the message creator. I bring a unique blend of creativity, analysis, and intuition to my work, combining knowledge and experience with business understanding and a sense of aesthetics.