theallenews
theallenews
| Forum role | Member since | Last activity | Topics created | Replies created |
|---|---|---|---|---|
| Member | Jul 1, 2011 (14 years) |
- | 1 | 4 |
- Forum role
- Member
- Member since
Jul 1, 2011 (14 years)
- Last activity
- -
- Topics created
- 1
- Replies created
- 4
Bio
ALLE is a catalyst inspiring companies, professional organizations and committed entrepreneurs to expose and express their brand value.
With over a quarter century in branding, marketing communication and design, I've got a lot of stories to tell. Working in in-house marketing departments, agencies and my own company, I've seen the good, the bad and the ugly sides of how companies treat their most valuable asset—their brand.
My philosophy is that if you expose your brand value and communicate it effectively to your customers, the rest of the decisions are easy. Your brand manifests the essence of what makes your company successful. Get that right and you will attract your ideal client, satisfy them by providing what they need and shorten the sales cycle.
WordPress.com Forums 