zindagi111
| Forum role | Member since | Last activity | Topics created | Replies created |
|---|---|---|---|---|
| Member | Feb 25, 2016 (10 years) |
- | 1 | 0 |
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Bio
The company offers two footwear categories: a lifestyle division that includes Skechers Memory Foam, the charity line BOBS and Relaxed Fit comfort shoes and a performance division that includes Skechers GOrun and Skechers GOwalk footwear. Through licensing agreements, the company offers branded bags, watches, eyewear, and additional merchandise.
Skechers uses celebrity-driven advertising and has promoted its products with celebrities including recording artists Demi Lovato and Camila Cabello, baseball players Clayton Kershaw, David Ortiz, and football players Tony Romo and Howie Long. The Skechers Performance Division has featured elite runner Meb Keflezighi, and pro golfers Matt Kuchar, Brooke Henderson, and Wesley Bryan In 2014, Skechers signed an endorsement deal with musician Ringo Starr.
On March 1, 2019, Skechers launched a print and digital comparative advertising campaign titled "Just Blew It" to highlight the Zion Williamson failed shoe incident with rival Nike