Guides/Plugins and tools/Jetpack/Create a logo with Jetpack AI

Create a logo with Jetpack AI

Last reviewed on October 13, 2025

Use the Jetpack AI Logo Generator to create a logo tailored to your website. This guide will show you how to generate a logo for your website with AI.

Plan eligibility

The Jetpack AI Logo Generator is available for unlimited use on any of our paid plans.

If you wish to use this feature on a free site, purchase the Jetpack AI Assistant where usage limits apply.

Generate a logo with AI

To generate a logo using the Jetpack AI Logo Generator, take the following steps:

  1. Visit your site’s dashboard.
  2. Navigate to My Home (or Hosting → My Home if using WP Admin).
  3. In the “Quick links” section of My Home, click on the “Create a logo with Jetpack AI” option:
The Quick Links section on the My Home page, with the "Create a logo with Jetpack AI" link highlighted.
  1. A logo will automatically be generated based on your site’s tagline. You can customize the logo by:
    • Clicking “Enhance prompt” to regenerate the prompt.
    • Selecting another style from the Styles drop-down menu.
    • Entering your own description in the “Describe your site” field.
  2. Once you are satisfied with the logo click the “Use on Site” link to save it as your site’s logo.
The Jetpack AI Logo Generator with a prompt filled out and a couple of logo options generated.

You can also generate the AI logo directly from the Site Logo block.

Modify the AI prompt

At the top of the generator window is a text box showing the site description prompt used to generate the logo. If you wish to change this prompt, you can type directly in the text box to edit the prompt text any way you want.

You can also click on the “Enhance prompt” link in the upper right of the description. This will add further definitions and design choices to the prompt as suggestions, enclosed in square brackets, which you can then modify:

The Jetpack AI Logo Generator shows a site description reading, "A logo for a business-focused site, capturing the essence of professionalism and success in a modern and sleek design that reflects ambition and innovation. [Emphasize sharp angles and clean lines] [Incorporate a sense of forward movement]" Below this is the logo image, showing a smooth, circular design with a centerpiece that resembles a rocket ship.

Click the “Generate” button to create a new AI logo using your modified prompt.

The Jetpack AI Logo Generator shows the same site description as the previous image but with a redesigned more angular logo.

Whenever you create a logo with the Jetpack AI Logo Generator, the image will automatically save to your Media Library for you to access at any time. Regenerating the logo will save the new image to your Media Library as well, without removing the previous version.

To use the AI-generated logo, click the “Use on Site” link to apply the logo to your website. This will automatically set the image as your site’s icon and logo.

To learn how to access and edit your website’s icon and logo, visit our guides on the Site Icon and the Site Logo.

Visit our AI guidelines to learn more about using AI-generated content.

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