Hookly – Webhook Automator
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Connect WordPress events to external services via webhooks. A lightweight, developer-friendly automation tool.
Hookly allows you to send data from your WordPress site to external services whenever specific events occur. Whether you want to notify Slack when a new post is published, sync user registrations with your CRM, or trigger workflows in Zapier, this plugin makes it easy.
Key Features
- Multiple Triggers – Post published, user registered, comment added, WooCommerce orders, and more
- Custom Payloads – Build your own JSON payloads using merge tags
- Secure Delivery – HMAC signatures for webhook verification
- Retry Logic – Automatic retries for failed deliveries
- Detailed Logs – Track every webhook request and response
- Developer Friendly – Hooks and filters for customization
Supported Triggers
Posts * Post Published * Post Updated * Post Deleted
Users * User Registered * User Updated * User Deleted * User Login
Comments * Comment Created * Comment Approved
WooCommerce (if installed) * Order Created * Order Status Changed * Product Created * Product Stock Low
Use Cases
- Send Slack notifications for new content
- Sync users to email marketing platforms
- Trigger Zapier/Make/n8n workflows
- Update external systems when orders are placed
- Build custom integrations with any webhook-enabled service