ZDAnalytics Connector (GA4 + GTM)

ZDAnalytics Connector helps you connect Google Analytics 4 (GA4) and/or Google Tag Manager (GTM) to your WordPress site without editing theme files.

Key features * Simple settings page (Settings → ZDAnalytics Connector) * Supports GA4 Measurement ID (G-XXXXXXXXXX) and GTM Container ID (GTM-XXXXXXX) * Consent-friendly: when enabled, the plugin waits for consent before loading Google scripts * Cache-friendly: consent checking happens in the browser, so it works with full-page caches (LiteSpeed, server cache, CDN, etc.) * Optional: do not load tracking for logged-in users

External services

This plugin connects to external services provided by Google:

1) Google Analytics 4 * What it is used for: Website analytics/measurement. * What data is sent: When loaded, Google scripts may collect usage data (e.g., page views, events, device/browser information) as configured in your Google Analytics property. * When it is sent: When tracking is enabled and (if configured) the user has consented. * Terms: https://policies.google.com/terms * Privacy: https://policies.google.com/privacy

2) Google Tag Manager * What it is used for: Tag management (loading additional tags you configure in GTM). * What data is sent: Data collection depends on the tags you configure inside your GTM container. * When it is sent: When tracking is enabled and (if configured) the user has consented. * Terms: https://policies.google.com/terms * Privacy: https://policies.google.com/privacy