Server-Side Tracking via GTM for GA4, Meta CAPI & Google Ads
Track eCommerce Events Reliably on All Browsers and Devices
Browser-side scripts can be blocked or restricted, resulting in gaps in conversion data. This plugin delivers server‑side tracking for WooCommerce through Google Tag Manager – no custom code required.
It transmits privacy‑compliant data from your server to:
- Google Analytics 4 (GA4)
- Meta Pixel with Facebook Conversion API
- Google Ads (Enhanced Conversions supported)
- TikTok, Snapchat, and Pinterest
How It Works
WooCommerce events, such as product view, add-to-cart, checkout, and purchase, are collected client-side, forwarded to a GTM server container, and sent to the selected platforms using first-party cookies. A custom loader keeps tracking active when browser scripts are blocked.
Setup in Minutes
A guided wizard generates ready‑made GTM templates – enter your container IDs and start tracking.
Reviews
“All‑in‑One solution with exceptional support. Integration is seamless and the team is responsive.” — @tizianokappa (Read full review)
Benefits
- Reduce data loss from ad‑blockers and privacy‑focused browsers by routing events server‑side.
- Maintain attribution accuracy across GA4, Google Ads, and Meta by using first‑party cookies.
- Improve compliance with privacy regulations by limiting third‑party scripts.
- Lower client‑side script load, contributing to better Core Web Vitals and site speed scores.
- Provide multi‑channel event data (Google, Meta, TikTok, Snapchat, Pinterest) from a single GTM configuration.
Free Features
- Server‑side tracking via Google Tag Manager web and server containers
- Automatic WooCommerce eCommerce events (pageview, addtocart, checkout, purchase)
- Support for GA4, Google Ads (including Enhanced Conversions), Meta Pixel +CAPI, TikTok, Snapchat and Pinterest
- First‑party cookie extension for browsers that limit third‑party cookies (Safari/iOS)
- Custom loader to continue tracking when ad‑blockers are active
- Includes 300,000 server hits (lifetime) on the free plan
- GA4 eCommerce reports available inside WordPress (free tier)
- No‑code setup wizard with GTM container templates
Premium Features
Upgrade to the Premium Plan (US $499 / year) for additional capacity and hands‑on help. See full pricing details.
- Higher server‑hit quota for high‑traffic stores
- Expert configuration assistance for server‑side GTM and conversion APIs
- Priority support with responses within 24 hours — contact support@conversios.io or WhatsApp +91 72848 54854
- GA4 general reports and Google Ads reports (premium only)
- Enhanced Conversions for Google Ads — contact support@conversios.io or WhatsApp +91 72848 54854
Integrations
- Google Analytics 4 (GA4)
- Google Tag Manager (web and server containers)
- Google Ads (Conversions & Enhanced Conversions)
- Meta Pixel & Conversion API
- TikTok Pixel & Events API
- Snapchat Pixel and Conversion API
Support
For assistance: – Email – support@conversios.io – WhatsApp – +91 72848 54854 – Documentation – Help Center
Privacy Policy
You can view our detailed privacy policy here.
Servicios de terceros
Google APIs – authentication and data exchange. Terms | Privacy
Google Tag Manager – tag management. Terms | Privacy
Google Analytics – traffic and event reporting. Terms | Privacy
Tatvic API – supplementary plugin functionality. Privacy