Placeholder Manager

Placeholder Manager lets you replace dynamic placeholders in WordPress content including posts, pages, titles, Gutenberg blocks, and widgets.

It is useful for multi-site branding, affiliate websites, and managing reusable content variables like brand names, URLs, and emails.

Key Features:

• Replace placeholders in content, titles, widgets, and blocks
• Create unlimited custom placeholders
• Easily update branding across your entire site
• Save time by avoiding manual edits

Example Usage 1

Placeholders defined:

Placeholder Value

{BRAND_NAME} TrexHost

{WEBSITE_URL} https://trexhost.com

{CONTACT_EMAIL} support@trexhost.com

Content in a post/page:

Welcome to {BRAND_NAME}!

Visit our website: {WEBSITE_URL}

For support, contact us at {CONTACT_EMAIL}.

Output on the site:

Welcome to TrexHost!

Visit our website: https://trexhost.com

For support, contact us at support@trexhost.com.

Example Usage 2

If you have multiple WordPress sites, you can duplicate content while keeping each site’s unique branding. Export and import posts/pages normally, then adjust placeholders per site.

When importing, ensure URL rewriting is configured correctly in your import tool.

Note:

When using placeholders in hyperlinks like {WEBSITE_URL}, WordPress may automatically add « http:// », causing broken links. To fix this, switch to the HTML editor and use: