Aetos SEO

Aetos SEO is an audit plugin, not another meta-writer. It runs alongside your existing SEO plugin (Rank Math, Yoast, AIOSEO, SEOPress, or any other) and tells you what is actually broken, missing, or risky across technical SEO and AI-readiness, then shows you a prioritized list of what to fix first.

Think of it as a second opinion that does not touch your meta titles, your schema output, or your sitemap. It only reads, diagnoses, and reports.

Why a separate audit plugin?

Every SEO plugin tells you it is doing a great job. None of them tell you when something is wrong outside of their own scope: a noindex left from staging, a canonical pointing at the wrong domain, a schema that is valid but does not list the right entity, an <h1> that does not match the title, a robots.txt that blocks an AI crawler you actually want to be in, or a sitemap that omits half your category pages.

Aetos SEO does that read across the whole rendered page, then ranks the findings by severity so you can fix the highest-impact issues first.

What the free edition checks

• Technical SEO – indexability, canonicals, robots directives, sitemap presence and freshness, redirects, broken links, HTTP error pages.
• Crawl coverage – what search engines and AI crawlers (GPTBot, PerplexityBot, Claude-Web, Google-Extended, etc.) can actually reach on your site.
• On-page – titles, meta descriptions, heading structure, duplicate patterns, language and dir correctness for Arabic / RTL sites.
• Mobile usability – viewport, readability heuristics, tap target sanity.
• Media – missing alt text, oversized images, lazy-loading hints.
• Structured data – is valid JSON-LD present for Organization, Article, Breadcrumb? Are required fields filled?
• AI-readiness (AEO / GEO) – is your content readable by AI answer engines? Checks AI-crawler access in robots.txt (GPTBot, ClaudeBot, PerplexityBot, Google-Extended and more), llms.txt presence, JSON-LD entity coverage (Organization, sameAs, author / E-E-A-T, publisher), FAQ / HowTo schema, H2 / H3 passage structure for answer extraction, and Open Graph completeness.
• Performance basics – asset counts, cache headers, heavy CSS / JS.
• Analytics stack – auto-detects GA4, Google Tag Manager, Microsoft Clarity, and Meta Pixel.
• Security basics – HTTPS, mixed content, exposed admin endpoints (informational).

What you actually see

Every finding includes: a plain-language title, a severity badge (High / Medium / Low / Info), the pages where it was detected, an "Open" / "Fixed" status, guidance on how to verify the fix, and a "why this matters" explanation. Results are shown directly in the Findings screen.

Bilingual interface (Arabic and English)

The plugin auto-detects RTL sites and switches the admin interface to Arabic. Finding titles, severity levels, and "why this matters" copy are all translated.

How it differs from Pro

Pro is sold separately at aetosseo.com and is uploaded to your site by you, like a separate premium add-on. The WordPress.org edition is a complete local audit tool: it shows every finding it computes in full, and you set the scan depth yourself in Settings (the default is 50 pages, or set 0 to analyze every page on your site).

The WordPress.org edition diagnoses your technical SEO and AI-readiness. Pro is for acting on what it finds and going deeper: advanced answer-engine modules, industry modules, deeper content analysis, internal page-opportunity prioritization, AI handoff reports with copy-paste prompts for any AI assistant, and agency-style HTML / PDF / CSV reports. Pro audits from inside WordPress too, and it does not connect your site to any external SEO, analytics, or AI service.

External services

The free edition does not automatically contact any third-party service. Updates ship through WordPress.org like any other free plugin (handled by WordPress core, not by this plugin).

During an audit, the plugin performs HTTP requests against your own WordPress site to inspect your public pages, robots.txt, sitemaps, and internal links. These are same-site requests; no page content leaves your server. To run audits in the background it may also trigger WordPress cron through a same-site loopback request to this same WordPress installation (the standard WP-Cron mechanism); this never contacts Aetos servers or any third-party API in the free edition. The admin interface also contains a few user-clicked links to documentation, pricing, changelog, and support on aetosseo.com — those open only when you click them; the plugin never requests those pages itself.

Some checks look for analytics or tag-manager fingerprints already present in your site's rendered HTML. The plugin may recognize strings such as googletagmanager.com, google-analytics.com, analytics.google.com, connect.facebook.net, clarity.ms, clarity.microsoft, plausible.io, cdn.plausible.io, cdn.segment.com, segment.com, posthog.com, matomo.js, matomo.php, and piwik.js, plus the matching client-side API names these tools place in page scripts (for example gtag, fbq, and _paq). These are detection strings only: Aetos SEO does not contact those providers, does not send them data, and does not load their scripts. If your public pages already include one of those scripts, the plugin records that it was detected so the audit can avoid false "analytics missing" findings.

To put findings in context, the audit also detects which SEO, performance, caching, security, and page-builder plugins or themes are active on your site and reads their settings from your local WordPress database through the standard options API. This information is shown only inside your own WordPress admin, to explain a finding (for example, that a caching plugin controls a header the audit flagged). It is never transmitted anywhere, and the plugin never contacts those plugins' vendors.