AI eShop Optimizer

AI eShop Optimizer — the unified AI commerce suite for WordPress & WooCommerce

AI eShop Optimizer turns your site into an adaptive, self-optimising storefront. One plugin does the work of a whole stack of subscriptions — an AI assistant, product recommendations, a complete in-house SEO engine, first-party measurement and consent, pricing and merchandising, fulfilment and operations, customer intelligence, and plain-language analytics — powered by the latest models from Anthropic Claude and OpenAI, with Voyage AI embeddings for semantic search.

Its guiding principle is unification of experiences and functionality: every storefront surface shares the same design tokens, containers and controls; every report reads from one canonical source of truth; and the heavy lifting is pre-computed into materialised tables and served by a thin front-end runtime — so each feature adds capability, not milliseconds.

Works with or without WooCommerce — perfect for: – WooCommerce stores that want recommendations, merchandising, SEO, fulfilment and attribution in one place – Corporate and content sites that want an intelligent, on-brand chat assistant – Merchant and information sites that need AI-powered customer support

You can adopt it one capability at a time. Almost everything ships off by default and runs alongside your existing tools (your current SEO plugin, your pixel manager, your CMP) until you choose to switch each piece on — so installing changes nothing until you flip a toggle.

Features

Conversational AI & semantic search

• A floating, fully themeable chat widget backed by the latest Anthropic Claude and OpenAI chat models (the model list is registry-driven and stays current).
• Semantic product and content search powered by Voyage AI / OpenAI embeddings — shoppers find products by meaning, not just keywords.
• Context-aware answers that draw on the product catalogue, customer behaviour and your own content; customisable templates per use case (commerce, support, content).
• Works equally on a content/corporate site (assistant only) or a full WooCommerce store (assistant + recommendations).

AI product recommendations

• Graph-database-powered up-sell / cross-sell pairings from your real sales patterns (the optional service at eshop-optimizer.com), importable with one click — or import any recommendations from a CSV in our format.
• Products for the same need — surfaces alternatives that satisfy the same customer need (via your need taxonomy), ranked by pre-computed sales performance, de-duplicated against your up-sells and cross-sells.
• Recommendation rails, ordered your way — drag-and-drop ordering of every rail (Up-sells, Cross-sells, Related, Recently Viewed, Same-need) with per-rail show/hide, on both block (FSE) and classic themes.
• Custom slots between the rails — drop in rich HTML/WooCommerce shortcodes or a Tolstoy video-shopping widget, each with its own heading.
• Built-in performance tracking with Google UTM tags and a recommendation-lift report, so you can see the incremental orders and revenue the engine adds over each traffic channel.

In-house SEO engine (a faster, Greek-aware AIOSEO/Yoast replacement)

• A complete on-page engine — title, meta description, canonical, robots, Open Graph, Twitter and JSON-LD — built once into a head cache and served by the thin runtime in a single cached read (near-zero added TTFB, no per-request assembly, no telemetry).
• Rich commerce schema, all vitals-driven (never live queries): variable products emit ProductGroup + hasVariant/variesBy; real per-variant colour mapped from your own swatch attributes; gtin, brand, sale-price strikethrough, and operator-configured OfferShippingDetails + MerchantReturnPolicy on every Offer. Category, brand and tag archives emit CollectionPage + ItemList + BreadcrumbList.
• Local SEO — a LocalBusiness node per physical store (hours, geo, price range, image, Maps links) with Store Locator / Opening Hours / Business Info blocks and an optional store-page post type.
• Image SEO (auto-fills only empty alt text), a redirects engine with an automatic slug monitor and a unique-404 list, and a static, outage-proof sitemap (served as files even if the plugin is off).
• A live 0–100 SEO score and health dashboard, one-click Claude AI Assist for titles/descriptions/keyphrases, EU Omnibus lowest-price history, multilingual head + hreflang (WPML / Polylang / TranslatePress), and a read-only AIOSEO importer with a head-parity verify before you cut over.

Measurement, consent & attribution

• First-party, server-side measurement you own end to end: Meta Pixel + Conversions API, GA4 + Measurement Protocol, Google Ads (browser + server-side Enhanced Conversions), and TikTok Pixel + Events API — deduplicated on a shared event id, sent after the order is saved for zero checkout latency. Each platform is independently selectable, so you can keep the tools you already run.
• Advertiser-grade match quality — Facebook Advanced Matching, complete GA4 user-data (Unicode-correct for Greek), a built-in Google tag / GTM loader, and consent carried on every server event.
• Consent / GDPR CMP — a lightweight, first-party cookie-consent banner (no external CMP): rich message, Accept / Decline / Customize with a per-category preferences panel, per-button theming, two layouts, a re-openable “Cookie settings” control and policy-version re-prompting. It drives Google Consent Mode v2 and gates AIEO analytics and every ad sender, and includes a cookie scanner that classifies the services your storefront sets.
• ROI Wizard & UTM Explorer — one cockpit for “what actually drove the sale”: pick a type (recommendation engine, offer, channel, campaign, creative), a value and a period, and see orders, revenue, cost, ROAS and ROI %, with period-over-period comparison. A cascading UTM drill-down (Source → Medium → Campaign → Term → Content) and a friendly Channel dimension keep paid and organic cleanly separated.
• Ad-spend ledger + connectors — enter spend, bulk-import a CSV, or connect Google Ads / Meta / TikTok to pull campaign spend nightly, so ROI becomes automatic. One canonical source of truth for each order’s revenue and marketing channel ties it all together.
• Session × attribution analytics — engagement (scroll/time/activity) joined to conversion through one session id; blog-post attribution; abandoned-cart and cart-removal analysis; rating- and need-vs-conversion correlation — pre-aggregated for millisecond reports.

Merchandising, pricing & product display

• Pricing engine with per-role price overrides (CSV), time-windowed brand discounts and loyalty classes, stacked so each customer always sees the strongest applicable price.
• Offers — brand free-gift thresholds, free-shipping rules, product/category/brand/need targeting with proper exclusion vetoes, and configurable exit-intent.
• Product swatches — image / button / colour swatches with per-variation descriptions, multi-select, and an “AIEO colour context” flag that turns any swatch attribute into a real product colour for schema and feeds.
• Product display, your way — a drag-and-drop layout builder for the whole product info column (block + classic themes), renamable Custom Tabs with drag-and-drop tab ordering, Product Needs as list or pills, trust badges, payment logos, and a master Button Styles control (colours, padding, sizing, glass) that every storefront button inherits.

Cart, checkout & wishlist

• A floating side / mini-cart with “you might like” recommendations and a free-shipping progress bar, plus a sticky add-to-cart bar on product pages.
• Saved & abandoned carts — shoppers save, share and resume carts (cookieless share-restore that survives CDN/edge caching), and a permanent abandoned-cart log with outcomes feeds recovery.
• Wishlist with analytics, and a “notify me when back in stock” waitlist with automatic stock-watcher emails.
• Full WooCommerce block cart & checkout parity via the WordPress Interactivity API — every surface works identically on block-based and classic shortcode cart/checkout.

Fulfilment & operations

• Marketplace order importer — orders from Skroutz, Shopflix and eMAG flow into WooCommerce as native orders, so stock, attribution, customer profiles and fulfilment stay unified; per-vendor rotatable webhook tokens and configurable SKU lookup.
• Streaming feed generator (XML / CSV) for large catalogues, with Google / Skroutz / BestPrice / Shopflix / Meta / Google-Local templates and a reusable product/variation picker.
• Shipment tracking for Greek & Cypriot couriers, courier fulfilment drivers (BoxNow, Courier Center and more — vouchers, labels, COD, tracking), COD and payment-method gating by destination country or chosen courier, and delivery economics that compute a real break-even free-shipping threshold from your carrier costs and margin.
• Operational intelligence — Physical-Demand Stock Recovery (auto-restock products the stores still sell), Missing Hot Sellers (in-store best-sellers not yet live online), a self-tuning sales / out-of-stock predictor, and a physical-store stock / supplier / preorder system — all reading from one materialised data layer, with optional ERP integration.

Built for the Greek & Cypriot market

First-class support for the couriers, marketplaces and payment habits Greek shoppers actually use — not generic US/UK defaults.

• Greek courier fulfilment drivers. Issue vouchers, print labels, set COD and track shipments straight from the order for ACS, BoxNow, Courier Center, ELTA Courier, Geniki Taxydromiki and Speedex — plus a Custom driver for any other carrier. Bulk voucher printing, daily courier closings and per-courier documents are built in.
• Greek marketplace order import. Orders from Skroutz, Shopflix and eMAG arrive in WooCommerce as native orders, so stock, attribution, customer profiles and fulfilment stay unified — with per-vendor rotatable webhook tokens and configurable SKU lookup.
• Greek marketplace product feeds. Ready-made, streaming XML / CSV feeds for Skroutz, BestPrice, Shopflix and eMAG, alongside Google Shopping, Google Local, Meta (Facebook) catalog and Tolstoy — built to handle 35k-product catalogues.
• Cash on Delivery, the Greek way. Enable or disable COD by destination country (e.g. on for Greece, off for Cyprus) or by the chosen courier (e.g. no COD when Box Now is selected), live on both classic and block checkout — and disable any payment method by country too.
• Honest shipping from the first click. A postcode-less cart shows the real minimum carrier rate (“Carrier (από X,XX €)”) instead of a placeholder that looks free, and a margin-aware calculator sets your free-shipping threshold from real courier costs.
• Greek-native end to end. A complete Greek admin + storefront translation, and a Greek-aware in-house SEO engine (titles, meta, schema and one-click AI Assist).

Customer intelligence & engagement

• An omnichannel customer view (eshop + in-store) as a single source of truth, with behavioural segments (top, lost, lookalike, abandoned-cart, reactivation).
• Triggered web-push flows (welcome, reactivation, price-drop, back-in-stock) with a full dispatch log and click attribution.
• Customer survey intelligence (Gravity Forms ingest, NPS / satisfaction / priorities / discovery / gift / profile metrics and a composite VoC score).
• Star ratings with AggregateRating schema (native, or bridged into AIOSEO / Yoast / RankMath) so reviews show as Google rich results.

Insights Chat & analytics

• Insights Chat — ask your shop questions in plain language from inside wp-admin, powered by the Claude key you already have and dozens of purpose-built data abilities (orders, products, attribution, recommendations, ratings, blog engagement, customer profiles). No third-party BI subscription, no data export.
• Advanced session analytics — custom class-based event tracking, click throttling, image-click tracking, duplicate-event protection and aggressive cache-busting, compatible with Nginx, Varnish, Redis, WP Rocket and Cloudflare.
• Insights remote-DB streaming (Pro) — stream raw analytics to your own operator-owned MariaDB / MySQL for unbounded BI, reusing the encrypted ERP connection registry, with a local-purge failsafe so nothing is deleted until the remote confirms receipt.

Built for speed

• The expensive work (catalogue vitals, SEO head, sitemap, swatch caches, analytics rollups) is pre-computed on a schedule into flat tables; the storefront reads single, cached rows.
• A thin front-end runtime plugin serves the storefront features, SEO head, sitemap and redirects even when the admin plugin is trimmed from a request, and a build step ships minified CSS/JS for every asset across both plugins.

Privacy & the recommendations service

For WooCommerce stores, product recommendations are produced by our graph-database service at https://eshop-optimizer.com. It is privacy-centric: you can opt out of sharing product/category names and prices with limited impact on quality, and withhold customer IDs for anonymity. Our company, Oxford Metadata Ltd, maintains privacy provisions approved by both Google and Facebook — see https://eshop-optimizer.com/compliance.

How to Use

• Export & back up your current pairings. Safely export existing up-sells and cross-sells (a reliable back-up); the Pro version factors your current selections into the AI’s output.
• Accelerated order export (HPOS). Export up to 100,000 order items (Pro lifts the cap), excluding titles/prices or customer IDs at will, with optional seasonal analysis.
• Refine your data with our AI engine. Register at eshop-optimizer.com and submit your data to receive refined up-sell / cross-sell strategies for your leading products (full-catalogue analysis in Pro).
• Import tailored strategies. Apply the AI-crafted suggestions via a simple CSV upload.
• Watch sales grow. Measure the lift with the built-in ROI Wizard and UTM tracking — and we offer a free initial analysis, because we’re confident you’ll want more.

For any queries or support, contact us at support@eshop-optimizer.com.

Website: (https://eshop-optimizer.com)