CartCue – Abandoned Cart Recovery & Sales Automation for WooCommerce
CartCue helps WooCommerce stores recover revenue from lapsed customers and abandoned carts, entirely inside WordPress. No monthly SaaS fee, no customer data leaving your server.
Most stores lose sales in two predictable places: shoppers who abandon checkout, and buyers who have not ordered in months. CartCue gives you both automated recovery and controlled win-back campaigns so you can win those customers back with personalised emails and WooCommerce coupons.
Win back lapsed customers (Pro)
CartCue Pro includes Campaigns – manual win-back campaigns you launch on your schedule:
- Target customers who have not ordered in 90, 120, or any number of days
- Generate a unique WooCommerce coupon per customer
- Reach registered buyers and imported guest customers in one segment
- Send in batches (50, 100, …) so you can monitor deliverability and results
- Test on your own email before sending to customers
- Track recovered revenue per campaign
Use the built-in Win-back coupon campaign template to get started in minutes.
Abandoned cart recovery (Free)
CartCue detects when a shopper enters their email at checkout and leaves before completing the order. It waits your chosen delay (10 minutes, 1 hour, or 1 day) and sends a personalised recovery email with cart contents, total, and a direct recovery link. You can include a coupon to bring them back.
Works for registered customers and guest shoppers. No external account needed.
WooCommerce automation without the complexity
Every automation follows a plain-English flow:
- Trigger: what WooCommerce event starts this?
- Timing: how long to wait?
- Conditions: who qualifies?
- Action: send email, generate coupon, add order note, or change order status.
No drag-and-drop canvas or 40-tab wizard. Most stores are running in under 5 minutes.
Automation triggers included free
- Cart Abandoned – recover carts from shoppers who entered their email and left
- Checkout Started – catch shoppers who reached checkout but did not finish
- Order Paid – post-purchase follow-ups, thank-you emails, review requests
- Order Status Changed – trigger when orders move between WooCommerce statuses
- Payment Failed – recovery reminder when payment fails
- Order Refunded / Cancelled – follow up after refunds or cancellations
- New Customer Created – welcome new registered customers
- Customer Win-Back – daily automated re-engagement for inactive customers
- Never Purchased – nudge registered users who signed up but never bought
Personalized WooCommerce emails
Built-in variables for customer name, order details, cart contents, coupon codes, store name, and recovery links. Sent through wp_mail(). Compatible with WP Mail SMTP, Post SMTP, and any SMTP plugin.
Variable fallbacks prevent awkward blanks: {{customer.first_name|there}} outputs “there” when a guest has no stored name.
Audience conditions
- Order total above or below a threshold
- Customer placing their first order
- Customer has ordered N or more times
- Days since last paid order
- Customer is registered or guest
- Customer has a specific WordPress role
Ready-made templates
- Abandoned cart recovery (1-email and escalating sequences)
- Win-back coupon campaign (Pro – manual batches with unique coupons)
- Post-purchase review request
- Automated win-back for inactive customers
- Welcome email with coupon for new customers
- Failed payment recovery
Reports and email tracking
- Email open rate and click rate per automation
- Revenue attributed to each play (Pro)
- Activity log with success, skipped, and error status
- Execution history per customer
Why CartCue instead of a marketing SaaS?
Most abandoned cart and email tools are monthly subscriptions that send customer data to external servers. CartCue stores everything in your WordPress database.
CartCue Pro is a one-time purchase per site, not a monthly fee that scales with your revenue.
WooCommerce compatibility
- WooCommerce High-Performance Order Storage (HPOS) compatible
- Works with WooCommerce Blocks checkout (for consent)
- Compatible with any SMTP or transactional email plugin
- Supports WooCommerce multi-currency
Free plan limits
- Up to 5 active automation plays at a time
- 2 timed follow-up steps per play
- All free triggers and actions listed above
- Reports, email tracking, and recipe templates included
CartCue Pro
CartCue Pro adds campaign mode and advanced automations for growing stores:
Campaigns (hero feature): * Manual win-back campaigns with unique coupon per customer * Staged batch sending (50, 100, …) with test-email mode * Registered + imported guest segments (deduplicated) * Revenue attribution per campaign
Additional Pro triggers: * New Product Review * Low Stock Alert * Customer Birthday * WooCommerce Subscriptions (renewal, cancellation, pause, reactivation) * Manual Campaigns (send to a custom segment on demand)
Additional Pro actions: * Unique coupon generation per customer * SMS notifications via Twilio or Vonage * CRM sync – FluentCRM, Mailchimp, MailPoet, ActiveCampaign, Klaviyo * Outgoing webhooks (Zapier, n8n, Make) * Slack notification, trigger another play, change customer role, loyalty points
Pro also includes: * Unlimited follow-up sequence steps * Revenue attribution per play * CSV export of logs and customer data * Play import / export (JSON)
Learn more
- How to win back inactive WooCommerce customers
- How to automatically ask for a product review
- How to send WooCommerce order status update emails
- Introducing CartCue Pro
- Best WooCommerce automation plugins compared
Pro tutorials: