Burst Statistics – Simple WordPress Analytics (Google Analytics Alternative)
ついに、本当に使えるWordPress分析ツールが登場
Google Analyticsは高機能すぎます。他のWordPress統計プラグインの多くは、ごちゃごちゃしていてわかりにくい。データサイエンスの知識がなくても、訪問者をトラッキングしてサイトの状況を把握したいだけですよね。
Burst Statistics gives you a clean, intuitive analytics dashboard focused on the metrics that actually matter. No external analytics accounts. No complex setup. Install, activate, and understand your website traffic in seconds.
Trusted by 200,000+ WordPress sites. Built by the team behind Team Updraft, known for UpdraftPlus, WP-Optimize, and All-In-One Security (AIOS).
ユーザーの声
「ついに、クライアントにも説明できる分析プラグインが見つかりました。」 — @anguskeystone on wordpress.org
「WP StatisticsやIndependent Analyticsも試しましたが、機能が多すぎてわかりにくかったです。BurstのUIは直感的で、自分が必要な情報に集中できます。」 — @vallered on wordpress.org
なぜBurst Statisticsなの？
Analytics designed to be actionable Other analytics plugins throw everything at you. Burst shows what matters, visitors, pageviews, referrers, top pages, in a dashboard you’ll actually use. No data overload. No confusing menus. See why Burst is perfect for bloggers.
Privacy analytics by design All site stats stay on your server, making Burst a true local analytics solution. No external tracking. Your data is yours, we never see it without your explicit permission. Designed for GDPR compliant analytics out of the box. Read why Burst Statistics is privacy-friendly.
Zero setup friction Install, activate, done. No Google Analytics account, no GA4 setup, no tracking codes, no configuration headaches. Start seeing live visitors immediately. New to analytics? Start with our guide on WordPress analytics.
WordPress-native analytics Not a port from another platform. Built specifically for WordPress with native performance and seamless integration. Works with WooCommerce, blogs, business sites and membership sites.
Lightweight analytics, fast by default Optimized database queries. A tiny tracking script under 4 KB. No external dependencies slowing down your pages. Designed to track accurately even when using aggressive server-side caching. See the proof in does Burst slow down my website.
機能
サイトのトラフィックを把握しよう
- パフォーマンスの高いページや投稿をひと目で確認
- 主要指標をトラッキング：訪問者数、セッション数、ページビュー数、直帰率
- デバイス別（デスクトップ・タブレット・モバイル）の訪問者内訳
- カスタム日付範囲でデータをフィルター
- 期間ごとのトラフィックを比較
リアルタイム分析
- リアルタイムで訪問者のソースを特定する
- ユーザーが今閲覧している特定のページを確認
- サイト上のアクティブユーザー数をリアルタイムで表示
どのコンテンツが人気か見てみよう
- ビュー数でランク付けされたトップページと投稿
- 任意の日付範囲を比較
- 個別ページのパフォーマンスを追跡
カスタムコンバージョン・ゴールトラッキング
- ページビュー、クリック、WordPressフックをトラッキング
- WooCommerceの分析・売上をトラッキング（Burst Pro Business）
- カスタムイベントとコンバージョンをトラッキング
- Step-by-step setup in our goals guide
Privacy-friendly analytics without compromise
- 100%自己ホスト型、すべての統計データをWordPressデータベースにローカル保存
- Cookieless tracking option, a cookie free analytics setup with no consent banner required in many countries
- GDPR、CCPA、DSGVO、AVG、RGPD、PECRへの準拠をサポートする設計
- GoogleやFacebook、その他の第三者とデータを共有しない
最新情報をチェックしよう！
- 毎週または毎月のメールレポートがあなたの受信箱に届きます
- 期間を比較してトレンドを見つけよう
- トラッキングがうまくいかないときに通知を受け取る
WordPressネイティブなGoogle Analyticsの代替ツール
If you’ve outgrown Google Analytics, or never wanted GA4 in the first place, Burst is built for you. As a Google Analytics alternative, Burst trades GA4’s complexity for clarity. You get the metrics that matter on a single dashboard, without sampling, without data thresholding, and without sending your visitors through Google’s ad network.
GA4 is built to make Google’s ad business better. Burst is built to make your website better.
Curious about the full picture? Read why WordPress site owners are leaving Google Analytics behind or the head-to-head Burst Statistics vs Google Analytics.
UpdraftPlus、WP-Optimize、All-In-One Securityを手がけるチームより
Burst Statistics is part of Team Updraft, the team behind some of the most installed WordPress plugins on the market:
- UpdraftPlus – WP backup and migration plugin
- WP-Optimize – cache, image compression, minification and database cleanup
- All-In-One Security (AIOS) – security and firewall
Burst Statisticsはどんな人向け？
Burst works for any WordPress site, but we’ve built specific solutions for the four audiences who get the most out of it:
- Bloggers and content creators, see which posts resonate with your audience
- Entrepreneurs and small business owners, understand your traffic and campaigns without complexity
- WooCommerce stores, track visitor behavior, revenue and product performance
- Agencies and freelancers, manage analytics and reporting for multiple client sites
- プライバシーを重視するサイトオーナー、同意バナー不要のGDPR準拠の分析
- Google Analyticsに疲れた方、混乱ではなくわかりやすさを
無料版 vs プロ版
Burst Statistics（無料版）には、サイトのトラフィックを把握するために必要なすべての機能が含まれています。訪問者数、ページビュー、参照元、人気コンテンツ、デバイス統計、ゴールトラッキング、メールレポートなど。
Burst Pro adds advanced features for businesses and professionals. Compare all plans on the pricing page.
CREATOR PLAN
- UTM campaign tracking, see which marketing efforts drive results
- Geographic data, country and city-level visitor insights
- Advanced filtering, segment data by any dimension
- Data archiving settings, keep your database lean automatically
- Priority support, direct contact with our developers
BUSINESS PLAN
- Everything in the Creator plan, plus
- Full WooCommerce sales dashboard, see which content brings in the most revenue
- Revenue attribution, connect WooCommerce sales to traffic sources
AGENCY PLAN
- Everything in the Business plan, plus
- Reporting, generate shareable performance reports for clients
Burst Proのすべてのプランには優先サポートが含まれています。チャットボットではなく、開発者に直接連絡できます。
Burstと他のWordPress分析プラグインの比較
We’re often asked how Burst stacks up against other tools. Honest, short version:
- Google Analytics / GA4, GA4 is powerful but built for advertisers, not site owners. It’s complex, applies sampling and thresholding to your numbers, and requires a cookie banner in most countries. Burst is a simpler, privacy-friendly GA4 alternative that shows real numbers without the setup. Read the full comparison.
- MonsterInsights, MonsterInsights is a connector that pipes your data into Google Analytics. If you want a true MonsterInsights alternative that keeps data on your own site instead of sending it to Google, Burst is a better fit.
- Independent Analytics, a respectful competitor with a similar privacy-first, WordPress-native approach. Burst leans harder into actionable dashboards, deeper UTM and goal tracking, WooCommerce revenue analytics and Agency-tier reporting. Try both and pick the one that clicks.
- Koko Analytics, a clean, lightweight option that focuses on the basics. Burst goes further with goal tracking, real-time analytics, UTM campaigns, WooCommerce analytics and email reports.
- WP Statistics, a long-standing WordPress stats plugin with a lot of options. Many users find the interface cluttered. Burst focuses on a single, clear dashboard designed for clarity over feature count.
- Matomo, self-hostable and feature-rich, but heavier and more complex to run. Burst is the simpler, faster, fully WordPress-native option.
役立つガイドとリソース
Learn the metrics, fix common problems, get more out of your analytics. All free, all on burst-statistics.com.
Getting started
- WordPress analytics and the metrics that actually matter
- How to install Burst Statistics from the WordPress Repository
- How to set up your first goal
Privacy and GDPR
- Why Burst Statistics is privacy-friendly
- How to configure your website without a cookie banner
- How Burst tracks website visitors without cookies
Metrics and data interpretation
- How to reduce bounce rate in WordPress
- What is bounce rate?
- What is a pageview?
- What is conversion rate?
Campaigns and conversions
- How to track UTM (and Burst) parameters
- Campaign URL builder
- How to create and A/B test marketing campaigns with Burst
WooCommerce
- 10 proven ways to reduce WooCommerce cart abandonment
- Introducing sales analytics for WooCommerce in Burst Pro
Browse the full Learn hub for more.
インストール
- WordPressダッシュボードのプラグイン → 新規追加へ移動
- Burst を検索
- 今すぐインストール をクリックして、次に 有効化 をクリックしてください
- 統計 → ダッシュボードにアクセスして分析データを確認
これだけです。外部アカウントは不要。トラッキングコードの貼り付けも不要。Burstはすぐにサイトの統計データを収集し始めます。
Prefer installing manually or via Composer? See installing Burst Statistics with Composer.