Firetap Knowledge Panel Schema
Knowledge Panel Schema Pro is an all-in-one structured data plugin designed for SEO professionals and agencies.
It generates clean, Google-compliant JSON-LD for:
- Organization and LocalBusiness entities
- Multi-location businesses
- Opening hours and special/holiday hours
- FAQs (with page-level targeting to avoid duplicate markup)
- Products (with image fallbacks and correct Offer markup)
- Training Courses (using proper Course schema, not misused Product schema)
- Optional Google Reviews integration via the Google Places API
The plugin is built to follow Google’s structured data guidelines closely, with a focus on accuracy, flexibility, and avoiding common schema implementation issues.
Developed and maintained by Rakshak Mathur (FireTap Ltd), a UK-based digital marketing agency.
Features
- Business type selector (LegalService, ProfessionalService, Store, etc.)
- Single primary address + multi-location support
- FAQ schema with URL targeting (prevents duplicate FAQ errors)
- Product schema with price, availability & image fallback
- Course schema for training & education services
- Page-level URL targeting for FAQs, Products & Courses
- Google Rich Results compatible output
- No shortcode or frontend rendering — schema only
External services
This plugin can optionally connect to the Google Places API (Google Maps Platform) to fetch public review/rating data for your configured Place ID.
- What is sent: Your configured Place ID and API key are used to request place details from Google.
- When: Only when the Google Reviews option is enabled and the schema is generated on the front-end.
- Why: To output
aggregateRatingandreviewmarkup in the JSON-LD.
Service provider: Google (Google Maps Platform) Terms: https://cloud.google.com/maps-platform/terms Privacy: https://policies.google.com/privacy
License
This plugin is licensed under the GPL v2 or later.
Technical Details
This plugin uses the Contributors: field to list all WordPress.org usernames who have contributed to the code. This enables link‑backs to the WordPress.org profiles of each contributor and publicly attributes development credits in the WordPress.org plugin directory. :contentReference[oaicite:1]{index=1}