Etsy Embed (by Embed360) helps Etsy sellers showcase their shop on WordPress without rebuilding inventory from scratch. Shoppers browse listings and product detail pages on your site, then complete checkout on Etsy — you keep your brand experience while Etsy handles payments and fulfillment.
This plugin connects WordPress to your Embed360 account, where two product lines work together:
- Etsy Embed — Synced shop listings, rich item pages, and Pro widgets (featured listings and shop reviews carousels).
- Listings Genie — Nova-powered Create and Optimize tools to draft and improve Etsy listings faster (available in your Embed360 dashboard).
Getting started takes minutes: install the plugin, create a free Embed360 account, connect your Etsy shop, and paste your embed token on the Etsy Embed settings page. Step-by-step guides and video walkthroughs are included.
Free plan: embed up to 10 listings at no cost — ideal for trying Etsy Embed before upgrading for more listings and Pro carousels.
Etsy Embed — showcase your shop on WordPress
Shop listings on your WordPress site
Display your Etsy inventory in a clean, theme-friendly layout that helps shoppers compare items and click through for details. Your listings stay in sync with your Etsy shop through Embed360.
Rich item detail pages
Give visitors a true product-page experience on your site: images, variations, quantity, materials, descriptions, and fulfillment information — everything they need to buy with confidence.
Seamless checkout on Etsy
When a shopper is ready to purchase, they are sent to Etsy to complete checkout in the familiar, trusted flow you and your customers already rely on.
Featured listings carousel (Pro)
Showcase your best products in a swipeable carousel that stays synced with your shop and keeps visitors browsing longer. Perfect for highlighting seasonal items, bestsellers, or new arrivals.
Shop reviews carousel (Pro)
Turn social proof into more sales by featuring Etsy reviews on your site with flexible carousel or grid layouts and easy display controls.
Listings Genie — create and optimize listings with Nova
Available in your Embed360 account (open from the plugin welcome screen or at app.embed360.co):
- Create (Beta) — Turn ideas into polished Etsy drafts in minutes. Start from a simple prompt, refine with Nova, and publish to Etsy Drafts with confidence.
- Optimize (Beta) — Sharpen titles, tags, and descriptions so the right shoppers find your listings while keeping your brand voice.
Listings Genie runs in Embed360; this plugin links your WordPress site to the same account so Etsy Embed and listing tools stay in one place.
Plans at a glance
- Free — Up to 10 embedded listings, full item detail pages, and checkout on Etsy.
- Pro (Etsy Embed) — More listings plus featured listings and shop reviews carousels for your WordPress site.
- Listings Genie — Create and Optimize tools (Beta) via paid Embed360 plans; manage listings from your Embed360 dashboard.
See Embed360 pricing for current plan details.
What’s New in the plugin
The Etsy Embed admin screen includes a What’s New tab with What’s Coming previews and Recently shipped updates — organized by Etsy Embed and Listings Genie so you can see what’s next for your shop vs your listings. New highlights are also surfaced on the Welcome screen when we ship meaningful updates.
Coming soon: listing videos in the item details image carousel — Etsy listing videos pulled automatically into your product gallery on WordPress.