Instant Popup Builder

Launch professional, WordPress-native popups for offers, announcements and email signups without a hosted SaaS account or visitor limits.

Simple, Easy & Fast Popup Builder Solution for WordPress

Instant Popup Builder helps WordPress site owners create and publish focused popup campaigns without leaving the WordPress dashboard.

Create text, image, HTML and subscription popups using familiar WordPress editing tools and straightforward design controls. Choose when a popup opens, where it appears, who sees it and how often it is displayed.

The free plugin is designed for practical campaigns such as:

Newsletter and email signups
Promotional offers and calls to action
Important notices and announcements
Image banners and product promotions
Custom HTML content
Click-triggered messages

Your popup, subscriber and analytics data stays on your WordPress site. There are no monthly visitor limits or external SaaS accounts required for the core plugin.

Built for quick campaign launches

Instant Popup Builder is a good fit for small businesses, bloggers, creators, marketers and WordPress professionals who want to publish a popup without building a complicated marketing stack.

The workflow is simple:

Choose a popup type.
Add your content.
Configure the trigger and display rules.
Adjust the design and behavior.
Preview and publish.

Free popup types

Text Popup – Publish formatted messages, offers, notices and calls to action using the WordPress editor.
Image Popup – Display a promotional image or banner selected from the WordPress Media Library.
HTML Popup – Add custom HTML content when you need more control.
Subscription Popup – Collect email subscribers with a built-in newsletter signup form.

Core features included free

Unlimited Popups – Create as many popup campaigns as your site needs.
WordPress-native Editing – Use familiar WordPress content and media tools.
On-load Trigger – Open a popup automatically, with an optional delay.
Click Trigger – Open a popup when a visitor clicks a matching element.
Hover Trigger – Display a popup when a visitor hovers over a matching element.
Display Rules – Show or hide popups on selected pages, posts, categories and other supported locations.
Frequency Controls – Limit repeat displays to reduce popup fatigue.
Nine Popup Positions – Place a popup in the center, along an edge or in a corner.
Responsive Sizing – Use percentage-based sizing or fixed width with content-aware text popup height.
Design Controls – Configure spacing, typography, background, border, opacity and animation settings.
Flexible Closing – Support close controls, the Escape key and outside-click behavior.
Popup Actions – Redirect visitors or open another popup after interaction.
Built-in Analytics – Track popup views, clicks and supported conversions.
Subscriber Management – Store, manage and export subscribers from WordPress.
Email Verification and Unsubscribe Tools – Support subscription verification and unsubscribe workflows.
Newsletter and Autoresponder Tools – Build local email campaigns from the WordPress dashboard.
Preview Before Publishing – Review popup content across desktop, tablet and mobile preview sizes.
No Visitor Limits – The core plugin does not charge based on site traffic.

Keep your data in WordPress

Instant Popup Builder stores core campaign information in your WordPress database. This is useful for site owners who prefer WordPress-native tools and do not want their popup campaigns tied to an external hosted service.

The plugin also includes configurable cleanup and deactivation options so administrators can decide how plugin data should be handled.

Email subscription campaigns

The core Subscription Popup can:

Collect subscriber names and email addresses
Store subscribers locally
Record privacy acceptance
Support email verification
Provide unsubscribe tools
Export subscriber data as CSV
Send newsletters and autoresponder messages through WordPress

Email delivery depends on the WordPress mail configuration and hosting environment. For reliable delivery, a properly configured SMTP or transactional email service is recommended.

PREMIUM FEATURES:

(25+ powerful, flexible tools to boost user engagement) Popup Types

Video Popup – Instantly create engaging video popups that support YouTube, Vimeo, SoundCloud, and self-hosted MP4 files. Deliver your content professionally and captivate visitors with ease.
Subscription Pro – Effortlessly grow your audience with beautifully designed subscription popups. Choose from 10+ customizable templates to offer coupons, promotions, or newsletter signups for any occasion & Integrate with your favorite CRM or Marketing tool..
Contact Form – Add contact form popups to your site with customizable fields, validation, and design options. Capture leads with elegant and functional forms.
Announcement Bar – Display site-wide announcements with a sleek, responsive bar. Highlight promotions, updates, and CTAs without interrupting the user experience.
Spin to Win – Gamify lead capture with a customizable spin wheel popup. Offer prizes/coupons to boost conversions and engagement.
Social Share Popup – Encourage visitors to share your content with an elegant share popup. Automatically detects the current page URL and title for one‑click sharing across major platforms.
Login Signup Popup – Add a modern login/signup popup for quick user authentication. Improve UX with inline forms and flexible triggers/targeting.
Image Gallery – Showcase stunning image galleries in a lightbox-style popup. Enjoy smooth transitions, thumbnail navigation, and multi-image support.
PDF Popup – Display PDFs directly in a popup. Great for brochures, menus, manuals, and more—no downloads required.
Age Verification – Add age verification popups to your WordPress site with customizable verification methods, including checkbox, date of birth, and yes/no options. Fully compliant with legal requirements and GDPR.
Subscribe to Download – Offer lead magnets and gated content. Collect emails before revealing download links to grow your list and deliver value.
Countdown Timer – Add urgency with countdown timers in popups for limited-time offers, sales, and campaigns.

Triggers

Exit Intent – Recover abandoning visitors with smart exit-intent popups. Display compelling offers just before users leave your site.
Scroll Trigger – Trigger popups based on scroll behavior—such as reaching a certain percentage of the page, scrolling up, or returning to the top. Engage users at the right moment.
Inactivity Trigger – Re-engage visitors by showing a popup after a period of user inactivity (idle time).
Adblock Trigger – Detect ad blockers and display alternative messages, offers, or subscription prompts to recover engagement.
WooCommerce – Seamlessly integrate with WooCommerce to show popups based on cart contents, product views, and more.
Advanced Triggers – Add Page Depth, Element Visibility, URL/Referrer, Form Abandonment, and Returning Visitor triggers.

Conditions

Device Targeting – Show the right message to the right user. Target by device, OS, or browser using the Advanced > Condition tab.
Scheduling – Schedule popups to display at specific dates, times, or recurring intervals. Perfect for time-sensitive campaigns, available in the Schedule tab.
Geo Targeting – Target visitors by country, state/province, city, or IP for hyper‑relevant campaigns.
Language Targeting – Show popups based on your visitor’s browser/device language — independent of their physical location.

Tools

Smart Popup – AI-powered Smart Popup extension for Instant Popup Builder with behavioral analytics, A/B testing, and intelligent popup selection based on user engagement.
Analytics – Gain deep insights into popup performance with AI-driven analytics, detailed reports, and export features.
Advanced Closing – Enhance closing controls with custom close icon, label, auto‑close + countdown, close on submit, and mobile swipe‑to‑close.

Bundles

Bundles combine premium extensions for multiple sites:

Starter Bundle – Premium tools for up to 2 websites.
Professional Bundle – Premium tools for up to 5 websites.
Business Bundle – Premium tools for larger multi-site use.

Visit the pricing page for current plans, extension availability and license terms.

Instant Popup Builder – Popup Maker for Videos, Forms, Offers, Announcements, Galleries & More