Formatrica – Drag and Drop Form Builder
Formatrica is a clean, modern drag-and-drop form builder for WordPress. Build a production-ready form in a few clicks and drop it onto any page with a shortcode or block — with reliable email delivery, strong anti-spam, and practical defaults out of the box.
Highlights
- Drag-and-drop builder with live preview, field search, and ready-made templates
- Rich field set — text, email, file upload, date, select, radio, checkbox, number, range, colour, and more
- Reliable email delivery via WordPress or a third-party provider (SendGrid, Mailgun, Postmark, Amazon SES, and more), with encrypted credentials and a built-in test-email tool
- Anti-spam & security — honeypot, CSRF tokens, IP rate limiting, minimum submission time, and reCAPTCHA v3 / Cloudflare Turnstile / FriendlyCaptcha
- Privacy controls — full, anonymised, or no IP storage, plus automatic submission cleanup
- Submissions screen — browse stored entries and export them to CSV
- Integrations — Zapier, Make.com, Slack, Mailchimp, Brevo, WordPress Post (with ACF support), WooCommerce, and signed custom webhooks, processed in the background
- User registration forms with required email verification
- Form theming — a brand accent colour and a light, dark, or automatic colour scheme
- Translation-ready — ships with German, French, and Macedonian
Formatrica does not phone home. External services are contacted only when you explicitly enable and configure them for a form — see the External services section below.
Documentation
Full guides, hook/filter reference, and REST API docs live at docs.nexusplugins.com.
External services
Formatrica does not contact any external service by default. Each service below is used only when a site administrator explicitly enables and configures it for a form.
CAPTCHA verification
When a CAPTCHA provider is enabled, the visitor’s browser loads the provider’s widget and, on submission, the visitor’s IP address and a verification token are sent to the provider for scoring. Providers: Google reCAPTCHA v3 (Terms | Privacy), Cloudflare Turnstile (Terms | Privacy), and FriendlyCaptcha (Terms | Privacy).
Email delivery
When a third-party email provider is configured, each notification email (recipient, sender, subject, and the submitted form data) is sent to that provider’s API. Providers: SendGrid (Terms | Privacy), SMTP2GO (Terms | Privacy), Mailgun (Terms | Privacy), Postmark (Terms | Privacy), Brevo (Terms | Privacy), and Amazon SES (Terms | Privacy). Custom SMTP and Mailpit send to your own mail server; the default WordPress provider uses wp_mail() with no external API call.
Integrations
When an integration is enabled, form submission data (form title, submitted field values, and field metadata) is sent to the configured endpoint on each submission. Zapier, Make.com, and custom webhooks also include the submitter’s IP address and user agent.
- Zapier — Automation platform (Terms | Privacy)
- Make.com — Automation platform (Terms | Privacy)
- Slack — Team messaging; sends form title and field values to an Incoming Webhook (no IP or user agent) (Terms | Privacy)
- Mailchimp — Email marketing; subscribes the visitor’s email and mapped fields to an audience (Terms | Privacy)
- Brevo — Email marketing; adds the visitor’s email and mapped fields to a list (Terms | Privacy)
- Custom Webhooks — Sends a signed JSON payload to an endpoint URL you configure
Local data: submissions are stored in a custom table on your site; IP storage can be full, anonymised, or off; automatic deletion can be enabled per your retention setting; API keys and secrets are encrypted at rest and never exposed in the admin UI or REST responses.