This is the official plugin of the Ivrita Project, an open-source set of typographic tools for gender equality in Hebrew.
This plugin enables a floating switch on your website which will allow users to select a gender, to be used across the website as the preferred way to address them. Ivrita will automatically turn all your texts in Hebrew which contain gender-nonspecific slashes to the appropriate male/female variation, by cleverly understanding the word and the different options it contains.
More information can be found on the official website of the Ivrita Project.