Submit your podcast to podcasting platforms

Jetpack Podcast lets you submit your WordPress.com podcast to Pocket Casts, Apple Podcasts, Spotify, YouTube, Amazon Music, and other directories so listeners can find your show in their podcast app. This guide covers the feed-readiness check, then walks through submitting your podcast to each directory.

This feature is available on sites with our WordPress.com Premium, Business, and Commerce plans. For free sites and sites on the Personal plan, upgrade your plan to access this feature.

From your site’s dashboard, go to Jetpack → Podcast, then open the Distribution tab. Before you can submit, WordPress.com checks that your feed has everything the directories require. While anything is missing, a yellow “Almost ready to submit” callout lists what to fix and the Submit buttons stay disabled.

The check confirms your cover image is square and between 1400×1400 and 3000×3000 pixels, your show details are filled in, and at least one episode is published in your podcast category.

If something is missing, click Edit settings in the callout to jump to the Settings tab and fix it. Once every check passes, the Submit buttons next to each directory turn blue:

Pocket Casts indexes your show directly from your feed. Since Pocket Casts is an Automattic product, like WordPress.com and Jetpack, we can automatically submit it for you. From the Distribution tab, click Submit next to Pocket Casts. Your show appears in the Pocket Casts directory within a few minutes.

For every other podcast app, you’ll need to copy your RSS feed URL. The RSS feed section near the top of the Distribution tab shows the URL listeners’ podcast apps use to fetch your episodes.

The URL takes this form:

https://yourgroovysite.wordpress.com/category/podcast/feed/

The podcast part is replaced by the slug of the category you chose on the Settings tab. Click “Copy link” to copy the URL. You can paste it into any directory that is not in the Distribution tab, or share it with listeners who use a niche podcast app.

Note: If you change your podcast category later, the feed URL changes too. You will need to resubmit the new URL to each directory, since they track your show by feed URL.

Apple Podcasts submissions go through Apple Podcasts Connect using your Apple ID. You do not need a paid Apple Developer account.

1. From the Distribution tab, click Submit next to Apple Podcasts.
2. Copy your RSS URL. You’ll need to give this to Apple.
3. Sign in with your Apple ID. If you do not have one, create a free Apple ID first.
4. Click the + button at the top to add a new show.

5. Add a show with an RSS feed

6. Paste your RSS URL and confirm your show details. Click Save in the upper right corner. Apple pulls the title, description, cover art, and category from your feed.
7. Click Publish in the upper right.
8. If your show is accepted, you’ll see an Apple Podcasts URL in the bottom right of the “Show Detail” section. Copy this and paste it back in the Jetpack Podcast modal where you started.

Apple reviews new shows before they appear in the directory, and review takes anywhere from a few hours to a few days. Once approved, your show appears at podcasts.apple.com and in the Apple Podcasts app. After the podcast is accepted, you can use Apple’s Link Maker to create links to your podcast.

Spotify hosts podcasts through Spotify for Creators, which uses your Spotify account.

1. From the Distribution tab, click Submit next to Spotify.
2. Copy your RSS URL. You’ll need to give this to Spotify.
3. Log in to Spotify with your account, or create a free one.
4. Choose the “Find an existing show” option:

5. For “Where’s your show hosted?”, choose the “Somewhere else” option.

6. Paste your RSS URL and hit next.
7. Spotify will ask you to verify your email address. Make sure you entered it correctly in Jetpack Podcast settings.
8. Verify your show details.
9. Copy the URL Spotify gives you, then paste it back in the modal where you started.

Spotify counts plays inside its own apps, not through your feed, so Spotify listens do not appear in your podcast stats. See View your podcast stats for more on what is counted.

YouTube turns your audio episodes into video uploads on a YouTube channel you control. You need a YouTube channel signed in to a Google account before you submit. This is managed through YouTube Studio.

1. From the Distribution tab, click Submit next to YouTube.
2. Copy your RSS URL. You’ll need to give this to YouTube.
3. Sign in to the Google account that owns the YouTube channel you want to host the podcast on.
4. Click Content on the left sidebar, and Podcasts on the top sidebar. Then “New podcast“.

5. Click “Submit RSS feed” and choose a way to verify yourself.
6. Agree to the terms.
7. Paste the RSS feed and verify your email.
8. Share your RSS feed URL and verify your details.
9. Select if you want to upload all episodes or just the latest.

10. By default, your podcast is private. After it’s uploaded, you can publish it publicly by going back to Content → Podcasts on YouTube.
11. Copy the show link YouTube provides and share that back in the Jetpack Podcast modal where you started.

YouTube creates a new video for each episode, using your cover art as the still image and your audio as the soundtrack. New episodes added to your RSS feed upload to your YouTube channel automatically.

Note: Podcast content uploaded to YouTube cannot contain advertisements, per YouTube’s Terms of Service. For video podcasts, upload the video file to the Video block in your episode post instead of the Audio block. YouTube uses the video directly.

Amazon hosts podcasts through Amazon Music, which uses your Amazon account.

1. From the Distribution tab, click Submit next to Amazon.
2. Copy your URL. You’ll need to give it to Amazon.
3. Sign in to Amazon, or create a free account.
4. Paste your RSS feed URL.

Podcast Index is an open podcast directory that powers many independent podcast apps. From the Distribution tab, click Submit next to Podcast Index. Podcast Index does not review submissions, so your show appears in the index within 15-20 minutes of submitting.

In case of any issues, the first thing to check is a feed validator. That will tell you the health of your RSS feed and what needs to be fixed.

Open the Distribution tab and confirm the “Almost ready to submit” callout is gone. If every check passes but Apple still rejects the feed, the most common cause is a recently changed show title or category that has not propagated. Wait 30 minutes and submit again.

Apple Podcasts caches show details for several hours. New episodes typically appear within an hour, though they can take up to 24 hours during high-traffic periods. If an episode is still missing after 24 hours, open the episode post in WordPress.com and confirm the post is published, the post has an Audio block (or Video block) with a file uploaded, and the post is assigned to the podcast category set on the Settings tab.

Apple Podcasts caches cover art for up to a week. Spotify is faster, usually under 24 hours. The new cover art is in your feed immediately, so any new listener who subscribes sees the new image. Existing subscribers see the new image after their podcast app refreshes.

When you change the Podcast category on the Settings tab, the feed URL changes too. The old URL stops returning episodes and the directories you submitted to are still pointed at the old URL. Open the Distribution tab, copy the new RSS feed URL, and resubmit it to each directory.

• Create a podcast
• View your podcast stats